Promotions and Promotional Products
Cardinal Marketing plans promotions to gain the attention a company's services or products deserve. Planning to be at a trade show? Need a widget with staying power? Holding a sales meeting? Need a gimmick to drive in customers?
Example of Promotions
A client displaying at a trade show in Florida needed a promotion to drive clients to their booth. Sponsoring a Saturday evening dinner gained them access to their target market, however they were not allowed to be at the dinner... how would they then ensure the prospective client would visit their booth the following day? Cardinal Marketing devised a two-tier plan. Beginning with a postcard taped underneath the guests chairs, a key was attached to the card. An announcement was made to who the dinner sponsor was and guests were asked to reach under the chairs for an important message.
The card, promoting their booth number, also announced that a Treasure Chest would be waiting for them at their booth. Only 100 keys were given out. One of those keys would unlock the Treasure Chest containing $500.00 cash. The excitement at the booth the next day also attracted others to their booth. What solution can solve your marketing dilemma?
Promotional Products: Cardinal Marketing assists clients in selecting the perfect give-away to promote and market companies nationwide. The key is choosing a product with staying power. Sick of stress balls and magnets? Challenge us to devise your next promotion. |
